Build the one place
you actually control.
A hub is your digital headquarters — audience, content, community, courses and offers under one roof. Everything below is the working library for getting yours built.
The 9-page starter map, plus one email a week. No spam, unsubscribe in a click.
8
tracks in the library
1,000
real relationships, not followers
0
Build assets that survive platform changes
Start Here
Diagnose where you actually live
Map every place your audience, content and money currently sit. Circle everything on rented land.
Run the Rented Land Audit →Stand up a hub you control
Domain, home base, one capture point, one offer. Small and live beats large and someday.
Open the 48-Hour Hub Sprint →Point every spoke back home
Social, search, podcasts, partners — all spokes. Their only job is returning people to the hub.
See the Spoke Playbook →The Library
What Is a Hub-Centric Business?
The model in plain language: one owned headquarters, everything else a spoke pointing back to it.
- The Hub-and-Spoke Model — See the entire business model in one simple diagram
- Owned vs. Rented — Understand what you control, what you don’t, and why the difference matters
- The Five Assets of Your Hub — Learn what belongs at the center of a hub-centric business
- The Hub-Ready Assessment — Answer 10 questions to see where your business stands today
Build Your Hub
Domain, stack, structure and the pages that do the work. Ship a real hub before you polish one.
- Choosing your stack without a six-week detour
- The seven pages every hub needs
- Wiring community, courses and offers together
- Migration guide: moving off a rented platform
Own Your Audience
Email, membership and direct relationships — the part of the business no algorithm gets a vote in.
- Capture points: where subscribers actually come from
- The welcome sequence that earns the second open
- Turning followers into subscribers into members
- Measuring relationships, not vanity metrics
Business Models
Offers, pricing and the math of a hub. What to sell first, what to add, what to retire.
- Six revenue models that fit a hub
- Pricing a membership people renew
- Services → products: the honest sequencing
- The 1,000-relationship revenue math
AI & Automation
Systems that give you back hours without making your hub sound like nobody lives there.
- What to automate first (and what never to)
- A content engine that keeps your voice
- Onboarding and follow-up on autopilot
- Prompt library for hub operators
Case Studies
Hubs in the wild — a coach, a local shop, a newsletter, an agency. Numbers and mistakes included.
- The coach who left the group platform
- A local studio with 600 members and no ads
- Newsletter to community in eleven months
- Agency to product: what broke on the way
Mission 1000
A movement and a building framework: help entrepreneurs, creators, coaches and community builders develop 1,000 real relationships around a digital hub they control. Not 1,000 followers. A thousand people who know your name and open your email.
Phase 1 · The First Hundred
Get the hub live and earn 100 people who chose to be there.
Phase 2 · The Working Middle
Add an offer, a rhythm and a spoke strategy that compounds.
Phase 3 · The Thousand
A durable business built on relationships.
Start with one email.
Get the Hub Blueprint and a weekly note on building the thing you own. Mission 1000 members get the cohort invites first.